He sees Dr Hinshaw becoming a trusted, liked, and popular figure in the province, and he thinks "gee, I wish I was trusted, liked, and popular." (It's not just Dr Hinshaw, either... I heard that Dr Henry here in BC has a Facebook fanclub dedicated to her shoe collection. ) Anyway, Kenney thinks "maybe if I was on TV delivering the COVID-19 news, maybe I'll get the same kind of boost that Trudeau and Trump and Dr Henry and Dr Hinshaw are getting! I'm a genius!" Except that it just looks like a cynical ploy to boost his popularity.
The irony is, the way Henry and Dix seem to be working together is confidence inspiring and making the government look good.