Author Topic: Personal Stuff  (Read 18058 times)

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Offline ?Impact

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Re: Personal Stuff
« Reply #945 on: November 19, 2019, 06:52:21 pm »
It dates back to a time when Subaru was struggling to sell cars in North America, and was looking for a niche-- any niche.

When the company’s marketers went searching for people willing to pay a premium for all-wheel drive, they identified four core groups who were responsible for half of the company’s American sales: teachers and educators, health-care professionals, IT professionals, and outdoorsy types.

Then they discovered a fifth: lesbians.


I fit into two categories: IT professionals, and outdoorsy types

I guess it is not inconceivable that others fit into more than two, and of course the ideal would be all five.