Author Topic: Corporate Culture  (Read 118 times)

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Offline kimmy

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Re: Corporate Culture
« on: June 09, 2017, 05:41:56 am »
What do you think ?  If you have worked in a corp, as I have for many decades, how have you seen things change ?

I have never worked in such an environment.  However, I have a hunch that large corporations who do business with the general public are very eager to  appear super-inclusive and concerned about fairness, regardless of how the fossils who run them personally feel.   I'm a little surprised that they couldn't find a female to help the SVP (Senior Vice President in charge of mid-west marketing? I don't know acrynyms) deliver his presentation, even if it was just Janice from the HR department.

A few years ago when the news broke about the Royal Bank trying to outsource jobs to India, I fired off an email to my banker asking what's the deal, and casually mentioned that I was thinking of taking my mortgage elsewhere.  She replied that she didn't personally know anything, but promised to pass my concerns along.  Later the same day I got an email from somebody with a higher-up job title, no doubt a form letter composed in response to thousands of other complaints like mine.  They promised to take my concerns seriously and to reevaluate the situation and so-on.   I think that overall the strategy is to get away with as much as they can, but dial it back just a little when the public gets mad at them.   Regarding their enthusiasm for Pride and for supporting female employees and so on, I think it's similar... it's something they can do to score some cheap PR points without actually spending any money.  It doesn't cost them anything to talk about how much they love gay people or how much they support working women.  They spend a few bucks to have their logo at Pride or other events?  Sure, why not?   Gay people have money and buy houses and buy RRSPs and stuff like that... sponsoring Pride might help generate some warm-fuzzy feelings towards their brand.  Big corporate support for gay people is still fairly new... gay people are used to feeling somewhat ignored or unloved, and vocal support from a big corporate entity is probably feels somewhat validating, especially for gay people who were older and grew up in a time when nobody supported them.  Dollar for dollar it's probably more effective than expressing their support for moms because everybody says they support moms and moms are probably numb to all these expressions of support by now.

I'm probably drifting away from your topic... but overall I suspect that the mindset is born from a marketing perspective.  Being seen as caring is good for business. 

Was the audience at this presentation mostly front-line workers? middle-management types?

but this occurred to me:

It's a lot easy to be liberal and generous when you have money.  There's a lot of money in this town and a lot of Liberals.  Maybe if we just wrote cheques to the conservatives to shut up they would get on board with all of this stuff.

I'm not sure why being broke would be an excuse for being bigoted.  It's not like treating people with respect costs money (it might actually save you money, as Ezra Levant has discovered after his slander appeal was denied today.)

Paris - London - New York - Kim City