Double yawn
You know how we've been talking recently about AI generated targeted messaging. This is the perfect example of it.
To you, Trudeau being a snowboard instructor is meaningless. To radical conservatives, it signals the characteristics of Ross Rebagliati and all of the "shame" that he brought to the country by losing his Olympic medal for smoking weed. So the propagandists insert innuendos on the internet about Trudeau being a snowboard instructor and let the rabid right fill in the blanks and amplify the propaganda. Those who see snowboarders as lazy stoners, begin to associate that image with Trudeau.
On the other hand, you and I don't get this messaging at all. I never even heard about him being a snowboard instructor until this moment. Why? Because it's irrelevant and meaningless to me because I'm not some uptight conservative.
The approach these days is to try so hard to make the discussion about personal qualities and "gaffes" or embarassments. It's not about policy ideas, social problems, or policy actions, which are the tangible efforts of government. It's about building a negative characterization of political opponents because the political ideas of conservatives were dying a slow death. Hell, the Liberals here in Canada were called the "Natural Governing Party." Youth are gradually more progressive as time passes. My point is that the ideas of conservatism were dead and are dead. The only way they can garner support now is by moving the discussion away from policy and creating grand mischaracterizations of their opponents.
You can see this tactic even amongst their membership. Look at Argus's comments. Almost every reply he tries to characterize "the left" or "progressives" or "social justice warriors." Very rarely do you see him discussing policy positions, actual legislation, or actual policy outcomes. It's about creating caricatures of people and ideas, rather than being about any tangible politics.
Welcome to the new political order, where politics is no longer about social organization and the welfare of a nation. It's about what a leader
looks like, not the political ideas that a leader holds. It's about what a leader
wears on a trip, not the political actions that were undertaken.
And why is that? Because conservative politics are unpalatable to the vast majority of people. Instead, they need to rely on the
image of authority and legitimacy. They need to rely on the idea that they're natural leaders because they
look like the leaders that we've had throughout history, not because they
think like the leaders we've had.
Double yawn is about the most appropriate response to this kind of superficial politics that has no substance and is completely empty on the inside.