Pretty clear that the strategy is to make unimportant social issues into platforms and ignore things like economic disparity and especially disunity.
It might work as long as FOX dominates news coverage.
What, you mean that Republicans screeching about "critical race theory" (something that Republicans probably can't understand, much less define) and pointing out the horror of the evil brown people coming across the border (even though Florida doesn't share a border with mexico) are "unimportant issues"?